Archive for February, 2006
Welcome to the new Seven87 site!
The Seven87.com site is the personal and professional site of Charlie Nichols, an online marketer based in Austin, Texas, USA. He is currently employed at Tocquigny Advertising, Interactive + Marketing as Director, Interactive. I help all Tocquigny’s clients, including Seagate, AMD, Dell, TMM, Symbol and Caterpillar, in online marketing strategies and executions.
Have a great day!
Charlie [...]
How much control do we really have? As humans and as advertisers.
An interesting post on the Mind Hacks site about neuroscience and advertising. Has anyone read/seen the book? I have to say it sounds fascinating, getting to understand how the brain responds to branding and advertising, even retail and environmental marketing.
The first post I saw was this one about how the music played [...]
How often to you have significant misunderstandings coming out of email communications?
I’ve had a few occasions recently where my intent with an email was completely opposite of the reception. Of course the simple answer is to verbalize if possible, letting the complex combination of verbal and non-verbal cues we use as a culture guide you in true two-way communications.
But what about keeping track of conversational [...]
