Archive for April, 2009
Non-profit Usability and Trust Online
Philanthropy.com the “Newspaper of the Non-Profit World” has an article today on how confusing websites discourage donors from giving online. They point to both communication/marketing issues as well as usability issues with many non-profit sites. Many sites that were tested didn’t even clearly state their mission and where donations would go.
Jakob Nielson of [...]
Social Media understanding in 3 minutes, 44 seconds
I’m a new fan of Common Craft, a small consultancy that says “Our Product is Explanation.” Nice stuff.
Here is a good video, “Social Media in Plain English”.
My short version is “making it easy for your customers to talk about your business.” How have you explained Social Media to co-workers and friends?
The Rare “Sword of Data”
Just finished reading an interesting post from Douglas Bowman of StopDesign, he’s just left his role as Visual Design Lead of Google. He talks about his experiences of pure quantitative research overtaking visual design principles and creativity at Google. He confirms that:
“Yes, it’s true that a team at Google couldn’t decide between two blues, [...]
