Marketing
Corporate Social Media: LinkedIn.com
My favorite business networking tool LinkedIn.com, anounced recently that they’ll have pages/profiles for companies launching this week. Here’s a blog post that demos the pages and components, with video.
Here are some sample companies that have already launched: Google, Oracle, LinkedIn, Yahoo, eBay, even the Bill & Melinda Gates Foundation.
I think it’s [...]
MS Demos New Advertising “Labs” work
Some news about MS that doesn’t just focus on it’s proposed Yahoo acquisition… 8-)
An overview of some of the new advertising technologies coming out of adCenter labs, many are focused on search, but here are a few others.
Another used speech recognition to make a transcript of a video, then served [...]
Logo evolutions
Came across a few old/new logo comparisons, here and here. Not sure why, but I always enjoy reading through those type of evaluation/comparisons. I agree with many of the conclusions posted… Sometimes you have to wonder about the meetings where some of the changes were discussed and approved.
A logo/identity change [...]
A few new things to share…
Todd Wilkens from Adaptive Path starts out with a very interesting “idealist” perspective post, and generates an amusing (and very interesting/informative) discussion/flame war in the comments about “usability being a path to failure”.
Here’s a nice/simple overview video of Greg Verdino on BusinessWeek talking about social media becoming a great equalizer between large and small businesses. [...]
Only 12 Kinds of Ads
A really interesting Slate article on Donald Gunn’s categorization of (mostly tv) ads. Click the popup on that page, for a run through of all of them and video examples.
In 1978, Donald Gunn was a creative director for the advertising agency Leo Burnett. Though his position implied expertise, Gunn felt he was often [...]
Polite Errors…
I visited MSNBC.com’s photo blog (http://photoblog.msnbc.msn.com) this evening, using Mac’s Safari browser… On occasion I still get these “we don’t support Safari” messages, and it’s no big deal… but this one jumped out as a very courteous way to say it. I actually believe they are working on it, and fired [...]
UX and CXOs
I sometimes have a difficult time explaining what exactly it is I do. I’m not a technichal developer, I’m not a creative, but I have some background in each. I work on social media, software applications, email, mobile, corporate websites and microsites and more. I build strategy documents, creative briefs, brand specifications, [...]
