Video/Audio

Clever Critique of Microsoft’s Marketing

Does this process look familiar to any of you? I wouldn’t want to admit it if it did… 8-) Happy Monday!


More on “Viral Marketing” by Video

My last post on viral marketing and Blendtec’s “Will it blend?” campaign was quite popular… it even got a comment from George Wright of Blendtec.
He says they got “tens of thousands” of interactions/requests, traffic and orders grew exponentially. Good for them… it’s great to see a well done campaign pay off.
Thanks for the [...]


Your “Viral Marketing”: Will it blend?

Working in online marketing, we often have clients ask for “viral” campaigns, as if they were a banner size format. Email blast to our list? check. Banners for trade websites? check. Promo area on our website? check. Viral campaign? uh, what?
“Viral” isn’t an ad format, it’s a way that an idea is spread. [...]